Description
The RealReal is a luxury online consignment marketplace that specializes in the resale of authenticated high-end designer fashion and accessories. The company was founded by Julie Wainwright in March 2011 and is headquartered in San Francisco, California. The RealReal's main product offering is a wide range of luxury items from renowned brands such as Gucci, Louis Vuitton, Chanel, and Rolex. The company ensures the authenticity of these products through a rigorous authentication process carried out by a team of experts. In addition to fashion and accessories, The RealReal also accepts consignment of fine jewelry, home decor items, and art. Operating on a global scale, The RealReal has become
Brand Category
Retail (Designer Clothing & Accessories)
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Site criteria
Size range
100 - 300 SF
Ideal size
200 SF
Optimal frontage
100 LF
Basic requirements
Target markets
- Example
- Example
- Example
Preferred anchors
- Example
Preferred co-tenants
- Example
Preferred traffic generators
- Food
- Entertainment
Preferred location type
- Street
- Lifestyle
- Grocery
Preferred building type
- Free-standing



