GANNI is a Danish contemporary fashion brand founded in 2000 and revitalized under the leadership of Nicolaj and Ditte Reffstrup. Known for its “Scandi 2.0” aesthetic, GANNI blends playful, effortless style with a commitment to sustainability and inclusivity. The brand has expanded globally, operating over 25 stores across Europe, North America, and Asia, and is also available in more than 600 luxury retail stores worldwide.