Description
American Girl is a popular brand in the United States that specializes in creating dolls and accessories for young girls. The company was founded in 1986 by educator Pleasant T. Rowland, with the aim of providing dolls that promote education and positive values. The headquarters of American Girl is located in Middleton, Wisconsin. The main product line of American Girl consists of dolls, each with a unique backstory and historical setting. These dolls represent different periods in American history and come with various accessories, clothing, and books that correspond to their era. With a focus on empowering young girls and fostering imagination, American Girl dolls encourage creativity and
Brand Category
Retail
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Site criteria
Size range
100 - 300 SF
Ideal size
200 SF
Optimal frontage
100 LF
Basic requirements
Target markets
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Preferred anchors
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Preferred co-tenants
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Preferred traffic generators
- Food
- Entertainment
Preferred location type
- Street
- Lifestyle
- Grocery
Preferred building type
- Free-standing
